Kentucky Equine Research Unveils New Brand Commercial

Kentucky Equine Research recently debuted a new brand commercial.

“The purpose of the video is to highlight the company’s commitment to cutting-edge research and delivering advice and products backed by science,” said Megan Riddle, marketing coordinator at Kentucky Equine Research. The new tagline, which is revealed at the end of the commercial, is “Research Is Our Key Ingredient.”

Featuring several employees and research horses, the commercial was filmed in the summer of 2023 at the company’s flagship research farm in Versailles, Kentucky.

The commercial was first released at the 27^th Equine Health and Nutrition Conference, hosted by Kentucky Equine Research, which was held in February in Ocala, Florida.